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Drive Revenue through Relevant Cross-Selling Example
An E-commerce Retailer seeks to increase revenue by cross-selling relevant products to their most valuable customers based on relevant needs.
Advise customers who have purchased specific items with product information and offers directly related to their purchase.
A high value customer purchases a digital camera on-line. When the customer connects the camera to their PC, the customer receives communication on their desktop advising them about relevant and complementary product information and offerings, such as:
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