Award-Winning Experiences 600 Percent Increase In Web Site Traffic Since Ravens AFC Championship Win

January 22, 2001 - Powered by PSINet, Site Visited by People From All Over the World As Fans Show Support for Super Bowl-Bound Ravens

Baltimore, MD and Ashburn, VA — The Baltimore Ravens and PSINet Inc. (Nasdaq: PSIX), today announced that, the official web site of the Baltimore Ravens, is experiencing all-time highs in number of fans visiting the site. Since the beginning of the playoffs three weeks ago,'s average hits per day has more than doubled from that of previous months. The site received three million hits alone on the day after the Ravens win over the Oakland Raiders, which earned them a trip to Super Bowl XXXV, and has received more than 14 million hits for the week ending Sunday.

“We are extremely pleased that is receiving such great success among Ravens fans in Baltimore, across the country and the world,” said Dennis Mannion, vice president of marketing for the Ravens. “As fans continue to utilize the Internet to track the news and events of the Baltimore Ravens, it underscores the importance of our relationship with PSINet and the innovation, reliability and years of Internet experience they bring to the site.” has been hosted and managed by PSINet since 1999. The company has helped the Ravens create one of the most technologically advanced online communities for their fans by offering Internet service, email, chat rooms and forums, exclusive video content, games, polls, and contests. Fan participation in the online polls has increased more than 550 percent since the beginning of the playoffs.

PSINet also provides the site with technology to produce live video streaming at the Ravens’ training facility in Owings Mills, Maryland, as well as at PSINet Stadium. The site offers video streaming of practice sessions, player and coach interviews, and news conferences. The Web site also utilizes, allowing fans worldwide to purchase official Ravens merchandise online.

“I would like to congratulate the Ravens organization for a great season both on and off the field and express my sincere thanks for their commitment to our partnership,” said Flo Bryan, director of Sports Marketing for PSINet. “PSINet is proud to be a partner of this quality operation, and believe that the worldwide exposure from the Super Bowl will greatly benefit both organizations. We look forward to the increased national exposure for the team, as well as PSINet Stadium, that will carry over into next year’s season.”

PSINet and the Ravens formed a strategic commercial partnership in 1999 that included the development of, naming rights to the stadium (PSINet Stadium), as well as primary sponsorship of all team events. PSINet additionally has provided a variety of innovative technologies for use in the stadium, including interactive kiosks and high speed Internet services to the stadium offices and multiple corporate suites. was named by Macromedia,, as their “Macromedia Flash Site of the Day,” while the Baltimore Ravens “skin” is featured on the homepage of NeoPlanet, Football fans can download the NeoPlanet enhanced browser and customize the look and feel of their browser with the Ravens branded skin.

Headquartered in Ashburn, Va., PSINet is an Internet Super Carrier offering global eCommerce infrastructure, end-to-end IT solutions and a full suite of retail and wholesale Internet services through wholly-owned PSINet subsidiaries. Services are provided on PSINet-owned and operated fiber, satellite, web hosting and switching facilities providing direct access in more than 900 metropolitan areas in 28 countries on five continents. PSINet information can be obtained by e-mail at, by accessing the web site at or by calling in the U.S. (800) 799-0676.

The Baltimore Ravens were established in 1996 under the direction of Art Modell, who operated the Cleveland Browns for 35 years (1961-1995). In 38 years of NFL ownership, Modell and his family have produced an impressive 24 winning seasons. The Ravens play in a new stadium, which opened in August of 1998 and was filled to capacity for the team’s 10 home games in the first season. The Ravens enjoy one of the NFL’s largest season ticket bases with over 55,000 permanent seat license holders out of 69,000 seats. The energetic organization is noted for a number of off-field innovations, including its own marching band (over 300 members) and the Ravens’ Foundation for Families. The franchise was the first NFL team to produce its own television shows, pre-season games and full-color pre-season magazine, as well as sell moments of exclusivity to advertisers at home games.

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